Complaints for American Hartford Gold Group in Los Angeles, CA

Complaints	Type of response
0	Making a full refund, as the consumer requested
0	Making a partial refund
2	Agreed to make an adjustment
0	Refusing to make an adjustment
1	Refuse to adjust, relying on terms of agreement
0	Unanswered

3 complaints against American Hartford Gold Group

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3/23/2026

RESPONSE: Refuse to adjust, relying on terms of agreement Amount in Dispute: $100,000.00 Amount Settled: $0.00

Customer Complaint

3/3/2026

I rolled my IRA over to AHG. A small portion of the purchase included bullion at a reasonable price. The majority was spent on "investment grade" coins that were grossly overpriced. I found 2 of the gold coins elsewhere for 40 less. They honored their low-price guarantee for 2 of the 240 coins they'd sold me. They sold me 852 overpriced silver coins. I found 472 of them for 28 less. They didn't give me any relief there. When I questioned the high prices, I was told that the coins were rare, "investment grade," and held value beyond the spot price. To drive this home, the agent even said that I'd enjoy a tax benefit at liquidation since I'd only have to pay tax on the spot price, not the redemption price, which would be much higher. These were lies. When I liquidated my account, they paid me less than the spot price for the coins. After a lifetime of frugality and saving, my IRA was decimated by 40 with a phone call. I lost a hundred grand, and the increases in gold and silver didn't make me whole. Through a combination of lies, paid endorsements, odd coin sizes (1/4 oz gold, 1-1/4 oz silver), and commissioning their own coins (nullifying the low-price guarantee), American Hartford Gold is bilking people out of huge chunks of their savings. There will be a much louder cry in time, when investors complete the sell-back step with their IRA's and realize the deception and extent of their dreadful losses. Resolution Sought I'd like the 100 grand back that I lost initially. I'd like them to stop deceiving investors.

Company Response

3/16/2026

A purchase cannot be made with AHG without a customer’s approval and consent. All customers must discuss asset classes, costs associated, and recommended hold times for precious metals before completing a standard transaction agreement, acknowledging the same terms and conditions among others. Additionally, after further discussing and deciding upon specific products and prices, the same terms and conditions along with product descriptions, pricing and quantities must be clearly and audibly acknowledged in a separate recorded confirmation done with the customer’s consent. Accordingly, an agreement and confirmation are in place. Gold and silver coins are considered a long-term purchase and should be held for a minimum of 5-7 years. This language and description are part of a standard transaction agreement, initial consultation with a customer's representative, and must be acknowledged in a recorded confirmation with each purchase. Although some coins were sold at a reduced cost, other coins, also discounted, had more of a cost as part of the purchase price. Premiums on coins and bid prices can fluctuate independently from spot prices due to supply and demand, and that is why some products were bought back for more than the purchase price, some were close to the purchase price, and some products had not increased in value enough to overcome the cost associated with purchasing approximately two years after the time of purchase. In this case, silver had not increased nearly as much as gold at the time of liquidation and bid prices on coins overall were lower than at the time of purchase. Both the initial 5/3/2023 purchase and subsequent 4/18/2025 liquidation done at the customer’s request were processed under standard business practices. AHG has determined that all procedures were followed properly, and there is no basis for any further adjustment to the prices paid to the customer.

Customer Rebuttal

3/21/2026

My money is gone. My life is changed. I didn’t expect any relief or satisfaction from my complaint. I was only hoping to steer others away from the same mistake. So, ask Grok. Just ask Grok about rolling your IRA into a precious metals account with AHG. You will either abandon the idea completely or be much more careful than I was: everything in writing, internet comparison of prices, and bullion only – none of their numismatic coins.

11/5/2025

RESPONSE: Agreed to make an adjustment Amount in Dispute: $186,200.00 Amount Settled: $0.00

Customer Complaint

9/8/2025

Dear American Hartford representative, Very disappointed with my first experience with American Hartford. At the time I had no experience buying metals and was using my IRA account that I built for over 30 years. 1. Bought silver eagles at $43.84 per oz 5/9/2023, $92,000 2. Bought silver Europa Bull Malta at $47.1 per oz 5/3/2023 $94,200. Those prices were way above spot price at the time. I didn't know that was a problem and received no guidance. Approximately May of this year I investigated selling the Europa Bull coin to buy gold and received a selling price of $28 per oz from Mark King. That is a huge loss. I was told getting out of a fast car and going into a faster car analogy was a good idea. Not a good idea, but American Hartford would have made a nice commission. I believe American Hartford is not looking out for their customer. Thankfully I didn't sell these undesirable coins. I think I know where I stand. Over 2-1/2 years later, I'm not breaking even. I would have hoped to be properly guided to not buy silver coins at $20 over spot price. Buying gold at the time was the right choice. There are others in the commodity business, and maybe a few will watch out for their customers. I would like to hear your position on all of this. I understand there is always risk, but this situation is now obvious to me, it could have been avoided. Resolution Sought I would like some extreme discount pricing on some silver and gold coins or bullion. Or a good price to transfer out of the Europa Bull coins into something else more universally accepted.

Company Response

10/23/2025

Dear Jeff, We appreciate you taking the time to share your experience. We take all customer feedback very seriously and have made several attempts to reach you by phone and email to discuss your concerns; however, we have not been successful in connecting. At American Hartford Gold, we are committed to providing every client with clear communication and transparency throughout each step of their investment process. We would welcome the opportunity to review your account in detail and address the points you mentioned. Please contact Mily Fernandez in our Client Relations Department at (323) 929-1856 so she can further assist you. We are more than happy to go over your transactions and explore possible solutions. We value your trust and want to ensure your concerns are fully resolved. Warm regards, American Hartford Gold

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